000 | 00607cam a2200181Ka 4500 | ||
---|---|---|---|
008 | 961203t19961994fr ab b 001 0 fre d | ||
020 | _a2840741032 | ||
020 | _a9782840741039 | ||
092 |
_a658.8 _fLAM |
||
100 | 1 | _aLambin, Jean-Jacques | |
245 | 1 | 3 |
_aLe marketing stratégique _bune perspective européenne _cJean-Jacques Lambin. |
250 | _a3e éd., 2e tirage. | ||
260 |
_aParis _bEdiscience international _c1996, ©1994. |
||
300 |
_axxii, 578 páginas _bilustraciones _c25 cm |
||
504 | _aNotes bibliogr. Index. | ||
650 | 7 |
_aMercadeo _2ram _917822 |
|
942 |
_c5 _h658.8 |
||
999 |
_c16174 _d16174 |